Dynamite and an ARMY: how K-pop’s BTS invaded the US billboard charts
Peter Chun, former US director of YG Entertainment and head of marketing of theQoos, a K-pop content and fan community platform, believes that while BTS have paved the way for K-pop, the genre, as well as East Asian cultures have far to go in gaining acceptance in the United States.
Amid BTS' Global Fame, K-Pop "Could Still Get Bigger"
"The West is smart and wants to get into that market," notes Peter Chun, former U.S. director for the K-pop label YG Entertainment who in February launched theQoos, an app that aggregates K-pop content for English-language fans. "And we've finally come to a place where we can collaborate and it makes sense for both sides."
“Up until BIGBANG, 2NE1 and Psy [became] huge, I didn’t imagine that K-pop could be as big as it is right now,” says Peter Chun, the former U.S. business director for (Psy's former label) YG Entertainment and founder of recently launched K-pop content aggregation and community app, theQoos.
It’s hard for international K-pop fans to find information on their favs without having to spend hours reading through articles until now. Enter theQoos, “your gateway to the K-pop universe.” theQoos can get and keep even the newest fan up-to-date with the latest K-pop news, photos and videos by combining them in one place to enjoy to your heart’s content.